Archive for the 'books' Category

The Long Tail

Thursday, February 15th, 2007

I don’t often buy or read “popular” books. But when I do, it’s usually motivated by a desire to obtain “market intelligence“, “take a temperature“, or find out “what the fuss is all about“. — the long tail

Sensory Exotica

Wednesday, December 20th, 2006

This is a wonderful book by Howard C. Hughes about a special category of animals that possess extreme sensory powers. It permits even the non-scientist to come away with a working understanding of dolphin echo-location, bat sonar, magneto-sensitivity in birds, and others.